Mortgage Newsletter Manager
ListCenter™ is browser-based PHP email mortgage marketing client that can be used to create, send and track mortgage marketing newsletter and email campaigns. The process begins when visitors visit your mortgage broker website and opt in to receive your mortgage newsletters, emails, or other useful information. When they opt in they are automatically added into your mortgage mailing list database and the built in autoresponders will send them your pre-configured newsletters or email at pre-configured intervals you have set. A sample mortgage marketing campaign utilizing autoresponders might send the subscriber an email thanking them for subscribing immediately after they have signed up and then send them a newsletter or email on a monthly basis or other preset interval you have chosen. You choose what type of newsletters / emails you send and at what intervals.
Tracking - For each mortgage newsletter or email marketing campaign you send, you can see exactly how many people have opened their email, how many people un subscribed, which links they clicked, email forwarding statistics and more. You have complete control so that you can analyze your mortgage marketing results, mortgage lead generation results, and overall progress. This is an important element in all loan officer marketing and mortgage broker marketing campaigns.
Autoresponders automatically send emails or newsletters to your mailing lists. ListCenter allows you to easily create unlimited autoresponders for your different campaigns. Take it a step further and only send autoresponders to subscribers who match certain criteria, such as a particular age, location or interest.
You can Create a series of mortgage newsletters or emails, tell ListCenter when each email should be sent out (i.e. 1 hour, 1 day, 2 days, 1 month, etc after someone subscribes to your mailing list) and you've created an instant and automated multi-message email autoresponder.
You can segment your subscriber list and create follow up autoresponders based on specific custom field values, such as only send to subscribers in a specific city, those that are a specific age, or those who clicked on a specific link in an email campaign. If you are marketing for Reverse Mortgages, you could only mail out to subscribers 62 and older.
Maintenance - ListCenter makes it easy to remove bad email addresses from your mortgage subscriber lists with its built-in bounce handling engine. Simply setup an email account to accept bounced emails when your client sends a campaign and ListCenter takes care of the rest.
Templates - ListCenter includes professionally designed email templates that have been tested to work with all email clients including Outlook, Thunderbird, Hotmail, Gmail, Yahoo, etc. You can use these templates to design a custom email template for your you can upload an existing email template.
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